Case Study

Concord Camera

 Concord
+ Visit Website
Overview

Concord Camera engaged BGT to completely redesign and redevelop their customer portal. A core element of their project involved the integration of a product and web content solution to effectively manage their changing products online. This solution needed to be customizable to local managers' needs in order for them to easily update products and content in a consistent format.

Solutions
  • Design and implementation of a Content Management System (CMS) to support multiple brands and languages
  • Development of a product manager tool to quickly add and edit products without worrying about formatting or coding
Results
  • The new site allows users to rapidly find products based on their goals, features and needs
  • For internal users, the product wizard allows brand managers to quickly load content and images without worrying about how to format them for the web site
Web Awards
      
 
2005    
Concord Camera Website Redesign
(Best Overall)
      
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