Case Study

Walt Disney

Walt Disney
 
Overview

Walt Disney Television (WDTV) partnered with BGT to design and develop a user-friendly sales portal for WDTV programming customers. Working with WDTV’s online marketing team, BGT enhanced the portal’s navigation and effectiveness, which led to increased sales and distribution of Walt Disney and Fox Kids Networks television programs and feature films.

Solutions
  • Designed and developed a B2B portal
  • Incorporated features that facilitated access to information for potential clients
  • Deployed an easy-to-use interface to reduce clients’ search time and effort
Results
  • The sales portal has supported the company in driving business objectives
  • There has been significant improvement in the communication process with potential clients
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