BGT Partners, Our Work - Ryder Case Study

Case Studies & Client List

Case Study

Ryder

+ Visit Website

Overview

Ryder has partnered with BGT since 2006 to enhance the logistics industry leader's online presence and improve customer engagement. BGT has worked with Ryder's Web marketing team to redesign its corporate portal, with a focus on improving access to tools and information while refining messaging and visual design.

Solutions

Developed a new user interface that effectively segments customers by profile and business needs
Redesigned core user applications to enable more rapid access to customer information
Deployed a scalable platform that grows with Ryder's expanding services and solutions

Results

With the new design, visitors are quickly directed to content relevant to their business needs and goals
The new template system allows teams to more effectively update premium content and promote events

2008


Ryder Corporate Website Redesign (Silver Award for Transportation)

2007


Ryder Corporate Website Redesign (Transportation Standard of Excellence Award)	Ryder Corporate Website Redesign (Silver Award for Business to Business)

< See All Case Studies