Overview
BGT has been Steiner Leisure's interactive agency since 2005 for their Online Marketing programs
for timetospa.com, timetospa.co.uk and bodyworkmall.com. The program has helped position them
as leaders in the health and beauty industry. The campaigns have focused on driving traffic,
maintaining a low Cost Per Acquisition (CPA), increasing ROI and driving revenue growth. Some of
the online media channels used include Pay-Per-Click (PPC) and Search Engine Optimization (SEO)
initiatives. BGT has also supported Steiner in efforts to expand their direct sales channels
through Amazon, eBay, and Shopping Networks. BGT is in the process of globally deploying
Omniture across all their eCommerce sites.
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