Case Study

Swift Transportation

 Swift Transportation
+ Visit Website
Overview

BGT was challenged by Swift Transportation to develop a best-in-class transportation website aimed at employees and potential customers. The website redesign encompassed a review of site taxonomy as well as a complete overhaul of the visual elements to make it more engaging and user-friendly.

Solutions
  • Review of the site taxonomy to improve usability
  • Complete overhaul of the user interface with a more engaging design
  • Deployment of Ektron's CMS400.NET to facilitate site updates
  • Content streamlining to better-serve target audience
  • Integration of Ektron with Webouttm technology across site pages
       
IMA Award
IMA Award
   
 
2009
 
Swift Transportation Corporate Website
(Outstanding Achievement in B2B)
 


 
 
2009
 
Swift Transportation Corporate Website
(Bronze - Self Promotion / Company Identity)

Swift Transportation Corporate Website
(Bronze - Consumer Information)
  
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