BGT Partners Selects Percussion in Partnership to Extend Java Web Solutions for Enterprise Marketing Organizations
Miami, Fla. June 05, 2007 – Global interactive marketing firm extends ability to deliver dynamic web experiences and improved customer experience with Rhythymx Web Content Management system
BGT Partners, a global interactive marketing services firm announced today the selection of Percussion, a leading developer of web content management (WCM) software, as a strategic business partner. This partnership will enable BGT to extend its ability to create innovative web portals that incorporate top-of-the-line Java technology to manage content and integrate with enterprise business applications.
David Clarke, Managing Partner and EVP at BGT explained that “We are excited about the potential that Percussion offers in supporting complex web portals. We have been testing Percussion for some time now, and with the latest release of Percussion’s Rhythmyx™ WCM solution, it was time to engage in a formal business partnership. Our clients expect BGT to deliver the best in class solutions – and this partnerships allows BGT to offer our clients and prospects another high-caliber, business-focused web solution.”
“By using Percussion’s Rhythmyx software, an enterprise-ready Web Content Management (WCM) system, BGT will have a platform that manages content across multiple sites, channels and lines of business that can be integrated into other applications,” said Vern Imrich, Percussion CTO. “Our technology is flexible and adaptable, which makes it ideal for portals that have multiple audiences with messaging that varies across stakeholders. We look forward to growing our relationship with BGT through the development of new and exciting ventures.”
Clarke continued by adding that “Rhythmyx is a robust content management platform, whose Java foundation and Services Oriented Architecture (SOA) make it an excellent option for businesses seeking to deliver dynamic content to multiple audiences and channels.”
“An integral part of Percussion’s relationship with BGT will be based on growing the implementations of the software in the Southeast region, where both companies observe great new business potential,” said Melissa Hibbard, Percussion’s director of marketing.
BGT continually strives to develop new and more effective solutions for clients in close alliance with other industry leaders and key business partners such as BEA, Omniture, Aprimo and Microsoft – and this partnership with Percussion is another step to ensure that BGT’s clients have access to the best-of-breed solutions in this evolving marketplace.
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About BGT Partners
BGT Partners isa global interactive services firm that helps companies strengthen their brand and business relationships through digital marketing and technology solutions. We have created interactive marketing solutions for clients such as the 2008 Beijing Olympic Committee, Avaya, Sony, the Walt Disney World Company, and FedEx. Founded in 1996, BGT is headquartered in Miami, with offices in Chicago, New York, Los Angeles and Paris. BGT has earned the reputation as one of the Global 2000's foremost professional services firms. For more information on BGT Partners please visit www.bgtpartners.com.
About Percussion Software
Percussion Software's family of practical software solutions enables customers to maximize both the value and quality of their enterprise content. The company's flagship product, Rhythmyx 6.5, is an enterprise-ready Web Content Management (WCM) system for creating customer-centric business applications. Rhythmyx 6.5 enables organizations to achieve a higher return-on-content by delivering dynamic, frequently changing content to customers. Based on open standards, it provides organizations with a robust platform that allows customer-centric content to interoperate with other enterprise content, regardless of repository or ECM system. With Rhythmyx, content can be easily managed across multiple sites, multiple channels and multiple lines of business in order to ensure consistency of brand and customer experience.
Percussion’s portfolio of customers includes Fortune 1000 as well as other global, industry and public sector leaders, including Armstrong World Industries, Autotrader.com, BC Hydro, Cheapflights.com, Churchill Downs, Edmund Optics, Hotwire.com, ING Direct, Kohl’s, Tivo, Princess Cruises, Midway Games, Network World, Tate Museum, U.S. Departments of State, Health & Human Services and Justice, Vegas.com, The Washington Post, DLA Piper, Alliance & Leicester, British Library, NSPCC, University of London and the Naval Post Graduate School.
Founded in 1994, Percussion Software is self-funded and profitable. More information can be found on the Web at www.percussion.com.
Percussion Software is a registered trademark and Rhythmyx is a trademark of Percussion Software.
