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Ektron Recognizes Web Site and Content Management Excellence with 2005 All-Stars Awards

AMHERST, NH, August 8, 2005 - Ektron, an innovator in Web content and document management, today announced winners of the 2005 Ektron All-Stars Awards. Selected from hundreds of submissions among Ektron customers, winners represent some of the most innovative websites using Ektron Web content management solutions and authoring tools. All-Star participants submitted information on how Ektron software helps them meet business and technical goals, advance online strategies, better satisfy site visitors, identify tangible ROI and support effective business processes.

The 2005 Ektron All-Star MVP is Concord Camera Corp., a global company that designs, develops, manufactures and markets popularly priced, easy-to-use image capture products. Hollywood, Florida-based Concord engaged Ektron partner, BGT Partners of Miami, to overhaul its corporate site to showcase Concord products and to reflect desired brand positioning. BGT integrated Ektron CMS400.NET, a native .NET Web content management system and extended the application by designing a custom “Product Manager,” enabling Concord to easily manage information for 40+ products. The new site has dramatically improved Concord’s online presence and business. Products are attractively displayed, the site is easy to navigate and visitor volume is significantly higher.

“Ektron CMS400.NET, has enabled us to manage our website content more effectively and efficiently, and has provided us with the cutting edge tools required to maintain dynamic and fresh content throughout the site, thereby enhancing the consumer experience,” says Michelle Beauchamp, Concords’ Director of Marketing Communications. “Ektron’s easy-to-use solution has proven its value time and again. We are proud to be recognized for our innovative Web strategies.”

“We believe all Ektron customers are winners, and extend special recognition to this year’s Ektron All-Stars,” says Ektron CEO Bill Rogers. “With Web content management needs ranging from basic to advanced, these winners know that a CMS project need not be overly costly or complicated. With Ektron’s flexible, quick-to-deploy and easy-to-use technology, they’ve reaped immediate benefits and produced effective results on the Web."

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About Ektron

Ektron is today’s most dominant player in making content management software more realistic, meaningful and affordable for the masses. Ektron CMS400.NET squarely addresses a mid-market gap – delivering low-cost, feature-rich, out-of-the-box content and document management functionality, along with a powerful, customizable platform for Microsoft .NET development. Additionally, Ektron offers the market-leading eWebEditPro WYSIWYG editors. Founded in 1998, Ektron partners with leading Web firms, interactive agencies and system integrators, and also sells directly to end customers. Ektron has nearly 15,000 customer integrations worldwide, including Unilever, Intel and Pfizer.

About BGT Partners

BGT Partners is an independent global interactive marketing agency that helps companies strengthen their brand and business relationships through digital marketing and technology solutions. The agency created interactive marketing solutions for clients such as Florida Power and Light, Office Depot, Ryder, ADP, Sony, Tupperware and FedEx. Founded in 1996, BGT is headquartered in Miami, with offices in Chicago, New York and Los Angeles. BGT has earned the reputation as one of the Global 2000's foremost professional services firms.

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